M & M’ s world!

M & M’s are sugared almonds that contains chocolate. They are covered with colored icing, imprinted with a letter “m”, produced by Mars, Incorporated.

What is their history?
They were introduced to the market in 1954, although the “M & M’s” brand was already in existence since 1941. There are many variants of the product: for instance,  M & Ms with milk chocolate, peanuts, blossomed rice, liqueur, peanut butter, white chocolate, chocolate with mint, vanilla, dark chocolate, almonds, chocolate with orange, coconut and so on Initially, the colors in which the M & Ms were produced were brown, yellow, orange, red, green and purple: the color blue was added only in 1995.

The letter “m” on each M & M is dye added on the surface of the sugared almonds, which is the symbol of these choco desserts.

Where can you buy them?
They are available in bars, supermarkets and even in special stores.
In fact, there are various M & M’ s store situated in many cities of the world, such as New York and London. Inside the store you will see a colorful and “delicious” world. There are several M & M’s dispensers and gadgets of all type. Visiting their store, you’ll have an unforgettable experience!

In addition, it is important to say that M & M’s have two mascots, built on fixed graphics computers that appear in commercials, usually alongside the “human” turn-key testimonial. The two mascots are the sarcastic “Red”, who is a red M&M’s, and the most naive “Yellow”, who is a yellow M & M’s . In the United States, have also been introduced other characters to promote the variations of the product: for instance, there are “Green” “Blue” and “Orange”.

Did you know? Inside the M & M’s London store, the main characters are reproduced in the style of the famous Abbey Road photo of The Beatles.

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